Product Lifecycle Planning in Retail

Product Lifecycle Planning in Retail equips participants with essential skills and knowledge to navigate the complexities of managing a product's journey from inception to retirement. This course emphasizes a hands-on, project-based approach, allowing learners to engage with real-world scenarios and apply theoretical concepts to practical challenges in retail environments. Participants will gain insights into market analysis, product development, and lifecycle management strategies that drive successful retail operations.
The curriculum is designed to foster interactive learning and collaboration among peers, enhancing the overall educational experience. Each participant will have the opportunity to publish their findings and project outcomes in Cademix Magazine, contributing to their professional portfolio. By the end of the course, learners will have a robust understanding of how to optimize product lifecycles, improve inventory management, and increase customer satisfaction through effective planning and execution.
Introduction to Product Lifecycle Management (PLM) in Retail
Market Research Techniques for Product Development
Stages of Product Lifecycle: Introduction, Growth, Maturity, and Decline
Tools and Software for PLM: An Overview
Inventory Management Strategies in Retail
Forecasting Demand and Sales Trends
Pricing Strategies Throughout the Product Lifecycle
Case Studies of Successful Retail Product Launches
Risk Management in Product Lifecycle Planning
Final Project: Develop a Comprehensive Product Lifecycle Plan for a Retail Product

Equip participants with practical skills in product lifecycle management to enhance their employability and effectiveness in retail roles.

Graduates, job seekers, business professionals, and optionally researchers or consultants interested in retail management.

A background in business, marketing, or a related field is recommended, but not mandatory.