Emotional Design in Digital Experiences delves into the intersection of user experience and emotional engagement, equipping participants with the skills to create interfaces that resonate on a deeper level with users. Through a project-based approach, learners will engage in hands-on activities that foster creativity and innovation, ultimately enhancing their ability to design digital experiences that evoke specific emotional responses. The course emphasizes real-world applications, encouraging participants to publish their findings and designs in Cademix Magazine, thereby contributing to the broader discourse on emotional design.
Participants will explore various methodologies and tools that facilitate the understanding of user emotions and behaviors. The curriculum is structured to provide a comprehensive overview of emotional design principles, user research techniques, and practical design strategies. By the end of the course, learners will have developed a final project that showcases their ability to integrate emotional design into a cohesive digital experience, demonstrating their expertise in this critical area of UI/UX design.
Understanding the principles of emotional design
Exploring user psychology and emotional responses
Conducting user research to identify emotional triggers
Designing user personas with emotional insights
Creating wireframes that reflect emotional engagement
Prototyping interactive designs that evoke feelings
Evaluating emotional impact through user testing
Implementing feedback loops for continuous improvement
Analyzing case studies of successful emotional design
Final project: Develop a digital experience that embodies emotional design principles