Tourism, Hospitality & Event Management

Basics of Event Management Startups

Foundational Skills for Aspiring Event Entrepreneurs

Workload: 144 hours Topics: Tourism and Hospitality Entrepreneurship
Initial Registration โ€” 80 EUR This initial payment is credited toward tuition. Program-specific discounts may apply.
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Program overview

Basics of Event Management Startups provides a comprehensive introduction to the essential skills and knowledge needed to successfully launch and manage an event-focused business. Participants will engage with practical, project-based learning that emphasizes real-world applications and the development of actionable strategies. The course is structured to facilitate collaboration and innovation, encouraging learners to publish their findings and experiences in Cademix Magazine, thereby contributing to the broader discourse in the field.
The curriculum covers a wide range of topics designed to equip participants with a solid foundation in event management. By focusing on both theoretical concepts and practical applications, learners will gain insights into the nuances of the industry, enabling them to navigate the complexities of starting their own ventures. The final project will synthesize the knowledge acquired throughout the course, allowing participants to create a comprehensive business plan for an event management startup.
Understanding the event management landscape and market trends
Identifying target audiences and developing customer personas
Crafting a compelling business model for event startups
Budgeting and financial planning for events
Marketing strategies tailored for the event industry
Venue selection and logistics management
Vendor negotiation and relationship management
Risk assessment and contingency planning
Technology integration in event management
Final project: Develop a business plan for an event management startup

Learning goal

Equip participants with the foundational skills to launch and manage an event management startup

Target group

Graduates, job seekers, business professionals, researchers, and consultants

Prerequisites

None

Format and certification

Teaching method: Project-based, interactive

Certificate: Certificate of Attendance, Certificate of Expert

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