Duration: 360 h
Teaching: Project-based, interactive.
ISCED: 0211 - Arts, Humanities and Social Sciences
NQR: Level 5 - Higher Education
Mastering the Art of Food Photography and Styling
Description
Food Photography and Styling focuses on the essential techniques and creative approaches necessary for capturing and presenting food in an appealing manner. Participants will engage in hands-on projects that emphasize the interplay of light, composition, and styling elements, culminating in a professional portfolio that showcases their skills. This course provides an immersive experience, allowing learners to explore various photography styles, understand the nuances of food presentation, and develop a unique artistic voice.
Throughout the program, participants will work collaboratively on projects that simulate real-world scenarios, enhancing their ability to produce high-quality images suitable for publications and marketing. The course encourages learners to publish their results in Cademix Magazine, providing an avenue for exposure and professional growth. By the end of the program, participants will possess not only technical skills but also a deep understanding of the visual storytelling aspect of food photography.
Fundamentals of Food Photography: Equipment and Settings
Lighting Techniques for Food Photography
Composition and Framing in Food Imagery
Color Theory and Its Application in Food Styling
Styling Techniques: Props, Textures, and Backgrounds
Editing and Post-Processing for Food Images
Creating a Thematic Food Shoot
Developing a Personal Style in Food Photography
Marketing and Branding for Food Photographers
Final Project: Portfolio Development and Presentation
Prerequisites
Basic knowledge of photography and access to a digital camera.
Target group
Graduates, job seekers, business professionals, and optionally researchers or consultants.
Learning goals
Equip participants with the skills to effectively capture and style food for various mediums, enhancing their employability in the tourism and hospitality sectors.
Final certificate
Certificate of Attendance or Certificate of Expert issued by Cademix Institute of Technology.
Special exercises
Group critiques, peer reviews, and individual photo challenges.
Innovative Strategies in Food and Beverage Marketing
Duration: 296 h
Teaching: Project-based, interactive.
ISCED: 34 - Business, Administration and Law
NQR: Level 6 - Higher Education
Innovative Strategies in Food and Beverage Marketing
Description
Food and Beverage Marketing Tactics delivers a comprehensive exploration of strategic marketing approaches tailored to the dynamic food and beverage sector. Participants will engage in project-based learning, allowing them to apply theoretical concepts to real-world scenarios. The course emphasizes interactive methodologies, fostering collaboration and creativity among peers while encouraging participants to publish their findings in Cademix Magazine, thereby enhancing their professional portfolio.
The curriculum is designed to equip learners with essential marketing skills that can be directly applied in various contexts, from restaurants to beverage brands. By the end of the program, participants will have developed a robust understanding of market analysis, consumer behavior, and effective promotional strategies, culminating in a final project that showcases their ability to craft a comprehensive marketing plan for a food or beverage product.
Syllabus:
Market Analysis Techniques for Food and Beverage
Understanding Consumer Behavior in the Food Sector
Branding Strategies for Food and Beverage Products
Digital Marketing and Social Media Strategies
Pricing Strategies and Promotions
Developing Effective Marketing Campaigns
Leveraging Influencer Marketing in the Food Industry
Creating Engaging Content for Food and Beverage Brands
Evaluating Marketing Performance Metrics
Final Project: Comprehensive Marketing Plan for a Food or Beverage Product
Prerequisites
A background in marketing or business management is recommended but not mandatory.
Target group
Graduates, job seekers, business professionals, and optionally researchers or consultants.
Learning goals
To develop practical marketing strategies and skills relevant to the food and beverage industry.
Final certificate
Certificate of Attendance, Certificate of Expert issued by Cademix Institute of Technology.
Duration: 256 h
Teaching: Project-based, interactive learning with collaborative exercises.
ISCED: 0421 - Hospitality and Catering
NQR: Level 6 - Higher Education
Comprehensive Approaches to Event Catering
Description
Event Catering Strategies equips participants with essential skills to excel in the dynamic field of event catering. This course emphasizes practical applications through project-based learning, allowing attendees to engage in real-world scenarios that reflect the complexities of catering for diverse events. Participants will explore various aspects of food and beverage management, from menu design to logistics, ensuring they are well-prepared for the demands of the industry.
The curriculum is designed to foster interactive learning, encouraging collaboration and innovation among peers. By the end of the program, participants will have developed a comprehensive understanding of event catering strategies, culminating in a final project that showcases their ability to create a detailed catering plan for a specific event. This hands-on experience not only enhances their skills but also provides an opportunity to publish their findings in Cademix Magazine, contributing to their professional portfolio.
Understanding the fundamentals of event catering
Menu design and development for various occasions
Cost estimation and budgeting for catering services
Food safety and hygiene regulations in catering
Beverage selection and pairing strategies
Logistics and supply chain management in catering
Client relationship management and communication
Marketing strategies for catering businesses
Event setup and execution best practices
Final project: Develop a comprehensive catering plan for a specific event
Prerequisites
Basic knowledge of food and beverage management or hospitality principles.
Target group
Graduates, job seekers, business professionals, researchers, and consultants interested in event catering.
Learning goals
To equip participants with the skills and knowledge necessary to effectively manage and execute catering for events.
Final certificate
Certificate of Attendance or Certificate of Expert issued by Cademix Institute of Technology.